More
cigarettes were the
first successful 120 mm
cigarette. They are sold in
both the regular (full flavor)
and menthol flavors. It is
currently considered a niche
brand by RJR. It is sold
globally under license to
various other tobacco
companies. The brand has
expanded to include 'light'
styles in the form of both
brown and white 120 mm and
beige 100 mm styles.